SHUGAR Releases New Single “Nimesyl”

Ukrainian artist SHUGAR has released his new single “Nimesyl” — a playful track about the things we do to impress someone we like.

The song explores a familiar situation: trying to appear more successful, wealthy, or confident than we really are to catch someone’s attention. Sometimes it works, sometimes it doesn’t — but the main thing is not to give up.

Known for combining humor, irony, and relatable everyday stories in his music, SHUGAR continues his signature approach with “Nimesyl,” turning the pursuit of love into a catchy and lighthearted release.

“Nimesyl” is out now on streaming platforms.

SHUGAR is also heading to North America as part of his upcoming tour. Get you tickets here.